Leveraging our enterprise Salesforce platform and Marketing Cloud, UMass communicators, who once struggled with undelivered emails and blacklisting, are now sending both transactional and commercial emails with excellent results. 

By founding a Marketing Cloud “center of excellence” within the central marketing and communications team, UM-Dearborn has centralized student communications to improve the way they reach students with appropriate and personalized communications. 

Learn how The Queensland University of Technology is consolidating technology, data, and business processes to create a technology-infused and responsive experience for its learners.

Discover the key factors driving digital marketing maturity today and how universities are using Salesforce CRM and Marketing Cloud to increase student engagement.

Stuck with inflexible recruitment and admissions technology? Cloud for Good is joined by UAB and UMBC for an in-depth discussion on how they moved to a native-first Salesforce approach to help manage their recruitment and admissions lifecycle.  

Did you have a recent webinar, livestream, or even speaking event with a top-notch presenter? Don’t let your .mp4 file go to waste! Use this video content in Commerce Cloud and Marketing Cloud to entice the people who have not enrolled in your course yet. 

Higher education institutes have been forced to modify nearly every aspect of their operations since 2020. In-person recruitment and alumni events are back on the agenda. Hear from Northeastern and Cvent about how recruitment and alumni events have been reimagined to prepare for a boundless future.