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Salesforce World Tour DC

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Join us on Tuesday, May 14 at the Salesforce World Tour Washington, D.C. to learn how nonprofit and higher education innovators are using Salesforce to build lifelong relationship and connect with their constituents in whole new ways. Explore a *full day of dedicated content at the .Org Theater and grab a seat at our largest audience opportunity at this event. Check out our agenda of nonprofit and education focused sessions and and register today.


8:00 a.m. - 5:00 p.m. Registration and Customer Success Expo 8:30 a.m. - 9:45 a.m. Sessions 10:00 a.m. - 11:30 a.m. Keynote: Lisa Edwards 11:30 a.m. - 12:00 p.m. Break in the Customer Success Expo 12:00 p.m. - 4:50 p.m. Sessions 4:00 p.m. - 5:00 p.m. Networking Reception and Customer Success Expo Sessions

8:15 - 9:05 a.m. Community Gathering ( Lodge Room 202B) We welcome Ohana to World Tour D.C. Come meet your fellow community members to kickstart the day!

Nonprofit Sessions

1:00pm - 1:30pm A Seamless Donor Experience with Nonprofit Cloud - Download slides With the abundance of payment and communication channels available to constituents today, nonprofits are struggling with how to select and create a seamless experience for their donors. Join us to learn how trailblazer, International Justice Mission (IJM), is leveraging Community Cloud and the Nonprofit Success Pack as their donor management toolkit alongside integrating 3rd party payment platforms to gain a true 360 view of their constituents- not only delighting their constituents, but retaining and increasing donations. Hear how and why IJM walked away from off-the-shelf fundraising solutions and made the investment to create a fully integrated ecosystem with Nonprofit Cloud to streamline their fundraising efforts and strengthen the effectiveness of their operations. 1:45 - 2:05 Volunteer Mgmt 101:Empowering the Citizens of a Volunteer-Strong Nonprofit - Download slides For many nonprofits, volunteers help to aid the success and operations of their programs. For trailblazer, AARP, volunteers are the lifeline of the organization, the most critical component of making their mission possible. Join us to hear how AARP is leveraging Communities, Sales Cloud and Marketing Cloud to not only engage with but empower over 47,000 volunteers to coordinate and manage the programs and services that make their mission possible. Come learn best practices and how the right combination of strategy, processes, and technology can help you manage your volunteers. 2:15 - 2:35 Good360 Leverages Nonprofit Cloud to Transform Lives - Download slides When your organization’s mission is to transform lives by providing critically needed goods to those facing challenging circumstances, including during times of disaster, an integrated and powerful toolkit is essential to achieving this success. Since its inception, nonprofit trailblazer, Good360, has connected over 400 corporate donors with 80,000+ nonprofits to distribute more than $9 billion in product to those in need. Join us to learn how Good360 is using Community Cloud, Service Cloud, Sales Cloud and multiple integrations with Nonprofit Cloud to ‘get the right goods to the right people at the right time’

Higher Ed Sessions

1:15 - 1:35 From Mass Chaos to Marketing Cloud - Download slides Join this session to learn about the Robert H. Smith School of Business at the University of Maryland and how they've leveraged Marketing Cloud to create targeting and personalized engagement at scale! 3:15 - 3:55 Empowered Engagement: Integrated and Enterprise-Wide Views into Fundraising ( Lodge Room 202B) Georgetown University's single Salesforce org implementation, ""GU360,"" unites biographical, educational and financial data from across the entire institution to meet the needs of students, faculty, staff. Useful for non-profits or institutions interested in collaboration between finance, fundraising, and leadership staff, this session focuses on how GU360 organizes these complex data sets and presents the results in an intuitive, actionable format that helps Georgetown deepen its relationships with students, alumni, parents and prospective donors.

Customer Success Sessions

9:15 -9:40 NeighborWorks: Leveraging Salesforce Success Services to Meet Their Mission - Download slides NeighborWorks, a national nonprofit organization, uses Salesforce insights and technology to advance their mission and create a sustainable, secure and scalable application to support all their affiliates. In this session, you'll hear how NeighborWorks achieved success with Salesforce by partnering with a Salesforce Customer Success Architect who provided both industry and product expertise to ensure NeighborWorks was positioning themselves for long-term growth and the maximum results from their Salesforce investment. 4:15 - 4:45 - Your Path with Premier ( Lodge Room 202B) As a Premier customer, you have access to a plethora of resources to support you on your journey with Salesforce. This session is perfect for new organizations, new Designated contacts, new admins or anyone looking for a refresher on their Premier resources. During this session, we will cover how to access Support, request an Accelerators and create Admin Assist cases.

Philanthropy Cloud Session

2:45 - 3:05 Doing Business Never Felt So Good ( Lodge Room 202B) Corporate giving isn’t new, but never before has it been this easy, this engaging, or this comprehensive. Come learn about’s latest solution, Philanthropy Cloud, which helps companies put their values into action. Philanthropy Cloud is a platform that combines all facets of giving, from donations and volunteering to company matching and grants management. Discover how this platform is already changing the world – and changing companies and their communities for the better.

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Join the conversation using #SalesforceTour on social media.
Please note: Our sessions do have a limited capacity and we will try and accommodate as many attendees as capacity will allow. And this event is complimentary, with the exception of parking.