It’s Not Easy Being Green

by Charity Lorenzen, Salesforce.org Marketing

It’s not easy being green, but if you are using salesforce.com, you might actually be more green than you think.

By choosing to run your organization on salesforce.com, your apps are using an average of 95% less carbon –and consequently fewer emissions–than on-premises software. And the salesforce.com cloud is using an average of 64% less carbon than private clouds. In fact, the carbon salesforce.com has kept out of the air is the equivalent of taking 98,000 cars off the road. Find out more about our sustainability practices >

Of course salesforce.com’s contribution to reducing carbon emissions is just a small part of the company’s commitment to sustainability.  And the Sustainability Team at salesforce.com used #earthmonth this past April to launch two big Earth month initiatives for salesforce.com employees including:

1. Power Down Your Monitor Campaign—Team Earthforce composed of 30 volunteers globally, tagged monitors that were left on overnight in an effort to increase awareness of how our day-to-day practices contribute to a more sustainable salesforce. Over 4,533 employees received the message. The impact? Up to 30% remembered to power down their monitors after they were reminded from Team Earthforce.
2. Recycle Your Dusty Computer Bag—San Francisco Bay Area employees were encouraged to turn in their unused laptop bags for recycling. Seventy folks decided to part ways with their bags and now many of those bags can be reused.

Additionally, salesforce.com employees volunteered at 15 earth day events in the Bay Area and several others around the world.  Check out some photos from these events.

While we use #earthmonth to draw attention to our efforts, creating a more sustainable future is a 365-day affair for salesforce.com and Salesforce.org and we are constantly looking for new ways to lessen our impact on the environment.

Have ideas about how salesforce.com can be more green? Let us know.